At McGowan Marketing, our aim is to bring city standard services to the heart of the Scottish Borders…and beyond.
We pride ourselves on our professional, passionate, and personal approach to marketing, offering a broad range of services, so whether you’re just starting out on your journey or looking to set new goals to take you to that next milestone, we are on hand to help you make the very best of what makes you unique.

Services
Collaborate
Consult
our team








Case Studies

Scottish Football Association
Create: Content Creation
On behalf of the Scottish Football Association, we created a promotional video for the Coach Education department, specifically for its UEFA A License qualification. The project included:
Identifying the best locations within the Oriam Centre (Scotland’s national performance centre for sport), considering aesthetics, lighting, noise levels etc., before making the final location choices
Creating a creative idea and developing a storyboard
Providing the SFA team with a thorough schedule for the shoot, with locations, people, props and timings
Filming a live-action coach education session, including standard footage, drone footage and Go-Pro footage
Editing the film, including adding branding, music, subtitles hashtags etc., as required

Mary Hemingway
Collaborate: Brand in a Box
The complete setting up of anything and everythng for the launch of a new and unique finanacial service business, based in the south of Scotland

Galashiels Heartland
Create: Brand Development
The development of a place brand for the town of Galashiels in the Scottish Borders. The brand drew inspiration from the the town’s colours, heritage and geographical location, encapsulating its warmth and welcoming feel.

Forth ValleyChamber of Commerce
Cyber: Website Development

Aberdeen Sports Village
Consult: Consulting
Following the completion of a comprehensive audit of the ASV’s marketing function, support and guidenace was given to the senior leadership team on areas of development

Visit Kelso Wellbeing Warrior
Connect: Media/PR
Concept creation and implemention of a PR campaign that attracted wide-spread national coverage for the town of Kelso in the Scottish Borders
Our journal
Fate or Self-Fulfilling Prophecy?
Battle of the Brands
Confused Communication
Jeezy-wheezy Yeezys.
It’s a Family Affair
A Persistent Passion for the Profession

