McGowan Marketing

At McGowan Marketing, our aim is to bring city standard services to the heart of the Scottish Borders…and beyond.

We pride ourselves on our professional, passionate, and personal approach to marketing, offering a broad range of services, so whether you’re just starting out on your journey or looking to set new goals to take you to that next milestone, we are on hand to help you make the very best of what makes you unique.

Services

Connect

Create

Cyber

Collaborate

Consult

Looking for some marketing magic but not sure what you need? Have a browse through our services to learn more about what we offer.

All

our team

Case Studies

Galashiels Heartland

Create: Brand Development

The development of a place brand for the town of Galashiels in the Scottish Borders. The brand drew inspiration from the the town’s colours, heritage and geographical location, encapsulating its warmth and welcoming feel.

Mary Hemingway

Collaborate: Brand in a Box

The complete setting up of anything and everythng for the launch of a new and unique finanacial service business, based in the south of Scotland

Scottish Football Association

Create: Content Creation

On behalf of the Scottish Football Association, we created a promotional video for the Coach Education department, specifically for its UEFA A License qualification. The project included:

Identifying the best locations within the Oriam Centre (Scotland’s national performance centre for sport), considering aesthetics, lighting, noise levels etc., before making the final location choices
Creating a creative idea and developing a storyboard
Providing the SFA team with a thorough schedule for the shoot, with locations, people, props and timings
Filming a live-action coach education session, including standard footage, drone footage and Go-Pro footage
Editing the film, including adding branding, music, subtitles hashtags etc., as required

Visit Kelso
Wellbeing Warrior

Connect: Media/PR

Concept creation and implemention of a PR campaign that attracted wide-spread national coverage for the town of Kelso in the Scottish Borders

Aberdeen Sports Village

Consult: Consulting

Following the completion of a comprehensive audit of the ASV’s marketing function, support and guidenace was given to the senior leadership team on areas of development

Forth Valley
Chamber of Commerce

Cyber: Website Development

The management of the entire marketing function for a local regeneration charity. Every marketing activity is provided from graphic design, social media management, email marketing, events management, PR and media management and marketing collateral procurement