TRNSMT Target Market

Music festivals. What usually comes to mind, to those of us over the age of 40 at least, are dirty toilets, awful camping and laddish (or ladette) type behaviour – tut, tut.

Mainstream media coverage of music festivals condition the images that come to mind, especially the biggies like Glastonbury and T in the Park but there are a whole host of music festivals targeted at a different type of festival-goer, and I was excited to hear about one ‘coming to a green near me’ in July 2017.

Don’t get me wrong; I was never a religious festival-goer in my younger years – even then the dirty toilets, awful camping and laddish (or ladette) behaviour was too much for me to bear. I love music, love dancing – the rest of it – I would happily leave to my peers, but it is perhaps because I only went to one festival when I was younger that I always had the urge to go again. However, I am now the wrong side of 40 so I couldn’t just go to any old festival – it had to be a festival for grown-ups.

Welcome TRNSMT – the new kid on the Scottish festival block, aimed at the mature adult. Tickets bought. Happy days for me and Mr McGowan as we made our way to Glasgow on a sunny Saturday at the beginning of July.

The whole experience was entirely different, not just the festival itself. As TRNSMT was in the centre of Glasgow, we booked into a nice hotel. Before heading out, we had a lovely meal and casually got ourselves ready. We enjoyed a scenic stroll along the banks of the River Clyde as we made our way to Glasgow Green.

As we approached the entrance gates (both later admitting to feeling slightly nervous in case we were the oldest rockers in town) we were pleased to find the set-up felt no different to going along to a city centre concert or sports event – we were comforted by the familiarity of this unfamiliar event.


Once inside we quickly felt at ease in the venue. It was like a cross between a concert, with the big stage and energetic crowd, and the Meadows in Edinburgh during the Festival, with an eclectic mix of the masses all drawn by one common interest – music.

The music – that’s ultimately why we were there, didn’t disappoint. In fact, the whole day (into the night) didn’t disappoint. Yes, there are areas where things could have been done differently but that’s what’s great about the first year of, what I hope becomes, an annual event – you get another chance to make the next year better than the last.

And one of the best parts for me was being able to return to my nice, clean, warm hotel bed at the end of a very exhilarating day; enjoying a cup of tea and an episode of Gordon Ramsay’s Hotel Hell. Oh, and the pancakes with maple syrup for breakfast went down a treat too.

Yes, this was the perfect festival for grown-ups!

And my TRNSMT Festival tune – You’re In Love With a Psycho by Kasabian

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